Communications and Marketing: Communications and Marketing provides expertise in the following areas: media relations, publications (writing and graphic design), printing, sports information, and digital communications. The MarCom office is located in Riverside Center. The Print Shop is in the lower level of the Mugaas Plant Operations Center. Full details are available at www.ConcordiaCollege.edu/marcom.
Digital Marketing: Communications and Marketing manages the content and design of a majority of the external pages on Concordia’s web servers, as well as the college’s official social media channels. MarCom assists members of the campus community with webpage creation/maintenance (using the BigTree content management system) and social media. MarCom is also responsible for email communication, including Cobwebs. All work done is billed through the college charge-back system and should be requested using the online form at www.ConcordiaCollege.edu/projects.
Media Relations: Media relations is the college’s official liaison with the media. Media Relations sends releases of upcoming events and college news to local, regional, and national media, depending on the nature of the information. Releases about student achievements (e.g., dean’s list, honors, and awards) are sent to the student’s hometown newspaper, provided the student supplied information to Media Relations during registration. (Note: Newspapers require first and last names of both parents, if living.) Students are encouraged to keep Media Relations informed of organizational news, achievements, and ideas for feature stories for the college blog and news pages.
Photography: Communications and Marketing photographs major college events and produces photographs for college publications. As time permits, MarCom provides consultative and photographic services to student organizations. There is a charge for photo acquisition, editing, and printing.
Publications: Communications and Marketing produces most of the print materials for the college (e.g., Concordia Magazine, enrollment materials, stationery, and programs). As time permits, MarCom also provides design, layout, writing, editing, and printing services for student organizations.
Print Shop: The Print Shop prints many campus publications and oversees the photocopier in the lower level of the Mugaas Plant Operations Center, which is available to Concordia students, faculty, and staff. The Print Shop also provides binding, paper punching, cutting, and perforating services as time allows. There is a charge for Print Shop services. Anyone wishing to have college-related material printed in the Print Shop should complete the appropriate online form at www.ConcordiaCollege.edu/projects.
Sports Information: In addition to maintaining the Cobber Athletics website (GoCobbers.com), the Sports Information team writes game and meet recaps, creates game programs, writes and sends hometown news releases, posts stats and schedules, and writes athletes’ profiles.